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Account performance with the AdSense Publisher Toolbar for Chrome

We’re always looking for new ways to make it easier for you to use our tools, help you save time, and better understand account performance.

With this in mind, we’re happy to share with you a new Chrome extension called the AdSense Publisher Toolbar.

When viewing your website, this feature will show you a snapshot of your AdSense account performance as a widget in the corner of your browser window.

It also includes ad overlays that describe the recent performance of specific ad units, and gives you the option to access AdSense directly.

At the moment this toolbar is only available in English, but we’re working to make it available in additional languages in the near future.

To start using this new toolbar, just follow these steps:

Continue reading

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AdSense Custom Search Ads

Here at Google we’ve put a lot of work into displaying the best ads on search results pages, and we want your results pages to benefit too. If your site is search-focused — for example, if your users are looking for jobs, travel, products, or local businesses — the ads you display can now be targeted to the same search query you use to return results. This means more relevant ads for users, more revenue for publishers, and better value to advertisers. Today we’re excited to share our latest AdSense for search product: Custom Search Ads.

In addition to great targeting, Custom Search Ads are designed to fit your existing search results’ look and feel. Instead of pre-defined sizes, you can specify the precise width of each ad unit along with the number of individual ads to display, the ad layout, font size, font face, and much more. You can take a look at how some of our first publishers are using these today on (Resource no longer exists) or (Resource no longer exists).


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AdSense Facts & Fiction Part V: Unoriginal content

Fiction: Publishers can put ads on auto-generated pages or other copied content that was not created by them.

Fact: We don’t allow sites with auto-generated or otherwise unoriginal content to participate in the AdSense program. This is to ensure that our users are benefiting from a unique online experience and that our advertisers are partnering with useful and relevant sites.

In the past, we’ve talked about tips for maintaining an AdSense-friendly site with user-generated content (UGC). Today’s topic is not only applicable to UGC sites, but also to all websites affiliated with AdSense for content.


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AdSense tests Mouseover Effekt for text ads


I just noticed on one of my forums that AdSense uses a mouseover effect in AdSense text ads when viewed with IE 9. I never saw this with Firefox so I can’t really tell if this behavior is a small test or a large scale behavior change.

I find it interesting though.

Here is a screenshot with the mouseover effect

Have you seen this behavior in FireFox as well?

What do you think about this? Good or bad?

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Announcing beta test of expanded category blocking

Last year we launched sensitive category blocking in order to give you more control over the ads that appear on your sites by letting you opt out of receiving ads that fall into potentially sensitive specific categories such as dating, religion, and politics.

Today we’re excited to announce that we’re beginning to test a related new feature called general category blocking with a small group of publishers. General category blocking will allow you to block even more categories of ads from appearing on your site.


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