Tag Archives: publisher

Hello from a fellow publisher…

(written by Andy R)

I just wanted to say hello to everyone and introduce myself.

I have been an AdSense publisher for nearly a decade.

I currently own/manage a small network of online forum communities and AdSense is our primary source of income.

I started my first forum in 2002 and in 2005 decided to try and make it my full time job.

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Posted in Introduction | Tagged , , , | 4 Comments

Introducing the next generation of the DFP ad tag

For websites that sell display advertising, the ad tag is the essential link between a publisher’s ad server, such as DoubleClick for Publishers (DFP), and website content. An ad tag is a snippet of code that is inserted into the source code of a web page in order to display ads.

Properly implementing your ad tags is a vital piece of your ad operations since it directly affects your visitor’s experience to your website and bottom-line. Tagging errors can prevent the correct ad from being displayed, or prevent ads from displaying altogether. Slow loading ads can also slow down the loading of content, resulting in long wait times for your site’s visitors.

This is why we’re so excited to introduce the next generation of the DFP ad tag: The Google Publisher Tag. The new tag provides publishers with several key benefits including:

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Posted in AdSense News | Tagged , , , , | 2 Comments

Whats up with that smart pricing?

Hello, it’s me again.

Every so often I read threads where users (some of them call themselves adsense experts) say things like this:

  • Your AD has been smart priced
  • You’re clicks will likely get smart priced
  • Your Account has been smart priced
  • Be careful or you get smart priced
  • I suspect that i am smart priced

(These are all quotes from Digitalpoint and Webmasterworld members by the way :D)

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Posted in Advanced AdSense Publishers | Tagged , , , , | 7 Comments