Tag Archives: adserver

Adsense via Adserver – what is allowed?

Hi

I never spend a thought about Adsense being delivered via an Adserver until 6 month ago where my direct advertising marketer approached me with this question.

In which cases could the delivery of Adsense Ads via an Adserver be not compliant with Google Adsense TOS?

    • I used OpenX as adserver which simply passed the adsense code into the html source during deliveryI think that is OK
    • Enabling the option “Alter HTML to enable click tracking for: Google Adsense” with OpenXNot so sure
    • Delivering Adsense via Javascript Ad Tag (doubleclick Adserver) that does not pass the adsense code into the HTML source.Not so sure

So I made an inquiry to Adsense and here is the response:

Continue reading →

Posted in Advanced AdSense Publishers | Tagged , , , , | 1 Comment

How to compare different Ads?

(written by CThiessen)

Hi,
from time to time i like to see if how the performance is doing if i change something.

So only changing a color might have a big influence.

If i do some changes it is difficult to compare.

Because the changes in the performance might also have other reasons.

Good weather, bad weather, sport events in TV or what ever.

So to compare 2 different Ads it is the best to use it at the same time.

For that I use this Mod:
Rotating Banner System – vBulletin.org Forum

Make sure you use the different Ads in the same position and with different channels.

You might put in the Text area of the Mod more than only the AdSense Code.

That allows you also playing around with Background Colors or aliment.

Greetings
Christian

Posted in Advanced AdSense Publishers | Tagged , , , , , | 2 Comments