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Tag Archives: placement
Suggest best adsense placement my wp site
(written by Ricky)
Hello,
Currently I have site which is a WP site. The niche of site is as such that there are no high cpm. However, now CTR is also very low, its less than 1% which is very disappointing.
However, I was thinking to add your suggestion ie. intro box with adsense ie. as you did for VB here..
AdSense integration together with nice welcome message
My site already has ads,
I tried intuitive a year back, it was good for while then again back to bad ctr.
Suggest your views.
This is the season for placement targeting
With the holiday season fast approaching, everyone is spending more online. As consumers start shopping for gifts, searching for holiday activities, and booking vacations, advertisers are putting more of their marketing dollars online to reach these potential customers. This means there is an increased demand for the ad space on your site and an opportunity for you to earn more. To help you capitalize on this trend, we recommend you take advantage of placement targeting.
Many advertisers create targeted brand campaigns at this time of year that are shown on AdSense sites in the Google Display Network. In fact, 99% of Google’s 1000 largest advertisers run campaigns on the Display Network. To ensure their brand is noticed by the right shoppers, advertisers will often use placement targeting to show their ads on websites in the Display Network that cater to their target audiences.
This is the Season for Placement Targeting Optimize Your Ad Units
Last week, we discussed DoubleClick Ad Planner, a media planning tool to help you improve your placement targeting. Now that you’ve made your website visible to advertisers with Ad Planner and ad placements, we want to help you ensure that your ad units are also visible to advertisers and ready to be targeted. Here’s how to take advantage of advertiser spend with your ad units:
1. Implement your ad units above the fold and near your content, where users are already engaging with your site. “Above the fold” refers to the area on a page that a user can see without scrolling down.
This is the season for placement targeting: Display advertising
Over the past several weeks, we’ve given you tips about how to take advantage of placement targeting as advertiser spend increases during the holiday season. In this final post of our “‘Tis the season for placement targeting” series, we’ll take a step back to talk about a popular topic that’s generated buzz around Google and the online advertising industry: display advertising.
This is especially relevant to this series, as the goal of placement targeting is to offer premium space to advertisers so they can effectively reach their audiences. And these days, when you’re talking about premium space, you’re usually talking about space that’s devoted to display ads.