Tag Archives: window

Hi.

I just noticed that since yesterday Google opens AdSense Ads on my Projects in a new window.

I know that for some countries Google enabled this option (like for Asia) with the reasoning that this is the expected behavior from the user clicking on the Ads.

I don’t know if it is just a test balloon for Germany, for selected publishers or if AdSense changed the behavior of their Ads for all.

I was waiting for this a long time. If Ads open in a new window you don’t lose the User that is clicking the Ad. This means a few thousand users a day that stay on your site and not leave it by an Ad click. 😎

You can see if your AdSense Ads open in a new window if you see this:

Did you notice the same on your site?

What is your opinion on this?

ATTENTION: if you are using DFP Small Business to serve Google AdSense Ads read this:

Using DFP Small Business for opening AdSense in a new window