Questions for the registration test

How is eCPM calculated?

  • eCPM = (page impressions/1000) x CPC
  • eCPM = [(page impressions x Coverage) / 1000] x CPC
  • eCPM = (total earnings x 1000) / page impressions
  • eCPM = (page impressions x 1000) / total earnings
  • eCPM is based on bids of the advertisers and therefor is not calculated

One of the following methods IS allowed by AdSense, which one?

  • Placing “support us” above an AdSense Link Unit
  • Placing an AdSense Ad Unit inside a floating div
  • Placing AdSense inside your Newsletter
  • Format AdSense ads so that they become indistinguishable from other content (perfect blending)
  • Placing AdSense ads inside your content using CSS

What is a safe CTR for a Website to not get banned from AdSense?

  • < 1.5% CTR
  • < 5% CTR
  • < 10% CTR
  • < 20% CTR
  • CTR can be as high as it goes as long as Clicks are valid clicks

Which combination of AdSense Ads per page is the maximum allowed by Google?

  • 3 Ad Units / 2 Link Units / 3 Search Boxes
  • 3 Ad Units / 3 Link Units / 2 Search Boxes
  • 3 Ad Units / 3 Link Units / 3 Search Boxes
  • 3 Ad Units / 2 Link Units / 2 Search Boxes
  • 3 Ad Units / 3 Link Units / 1 Search Box

One of the following does NOT count as invalid clicks, which one?

  • Asking visitors to support your site by clicking your ads
  • Clicking your ads to see what the advertisers offer
  • Buying traffic to generate more AdSense revenue
  • Creating unique content to increase your visitors that might click your ads
  • Using a PHP script that clicks your ads to keep a more constant CTR

Which statement describes “conversion” in regards to Google AdSense?

  • Conversion describes the ability of the webmaster to convert traffic into clicks
  • Conversion is the percentage of people that click on ads compared to all visitors viewing the ads
  • Conversion means that a visitor that clicks an ad on your website buys the advertised product
  • Conversion describes the ability of the advertiser to encourage visitors to click his ad
  • Conversion is only important for AdWords Advertisers and has nothing to do with AdSense Publishers
This entry was posted in Chat Corner. Bookmark the permalink.

Leave a Reply

Your email address will not be published. Required fields are marked *

*